Marketing and branding

13 construction Instagram influencers you should follow

Graphic showing headshots of the top construction Instagram influencers to follow

Instagram is more than selfies, filters and trendy hashtags. It’s where the best of the business share insights, success stories and some really cool content.

That includes the construction business. Many construction pros have tapped into Instagram’s audience of more than two billion active users to inspire and inform.

Whether you’re looking to get daily inspiration, receive business insights or just follow a new personality, we’ve compiled a list of some of our favorite Instagram influencers you should check out.

Their influence extends beyond the photo-sharing app — with podcasts, massive Twitter followings and booming businesses under their belts — the following 13 are blazing trails in big ways. The content they share may just help you do the same.

Matt Risinger – Risinger Build

Matt Risinger is a big fan of Buildertrend, and we’re a big fan of him. Through his highly popular YouTube channel, The Build Show, this builder and remodeler explores the art behind building science, quality craftsmanship and which tech to consider for construction projects. This recognized expert and thought leader also serves as the CEO and chief builder of Austin, Texas’ Risinger Build.

Follow @risingerbuild

Brad Leavitt – AFT Construction

Commercial. Residential. Retail. Brad Leavitt and his team at A Finer Touch Construction do it all. It’s not just his award-winning work that’s garnered him more than 140K followers. Turn to him for advice on marketing, team building, customer service and industry best practices.

Follow @aft_construction

Sarah Listi – Tool Girl’s Garage

Sarah Listi is your guide for all things power tools. By featuring projects ranging from furniture builds to home improvements to DIYs, she hopes to show off which woodworker tools she uses in her shop every day. She specializes in tool reviews, woodworking, renovation and design. Are you ready to be inspired?

Follow @toolgirlsgarage

Dan and Emily Clark – Clark & Co Homes

This Idaho-based husband-and-wife-duo strive to add old home character into their new builds. Clark & Co Homes builds custom homes and offers interior design and private label furnishing services. The result: functional homes with beautiful, personalized interiors. Check out the tips we heard first-hand from Dan and Emily at Buildertrend on the Road in Atlanta.

Follow @clarkandcohomes

Joe Christensen and Adam Shaeffer – Cardinal Crest

This custom home builder delivers the whole package with in-house architectural and interior design services. Cardinal Crest Homes is committed to quality-built homes that focus on design and function. They build homes in and around the Kansas City Metro Area with three process options: semi-custom, full custom or basement/remodel.

Follow @cardinalcrestkc

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Jesse and Katie Kath – Jkath Design Build + Reinvent

Jesse and Katie Kath grew to love historic homes and neighborhoods in the Minneapolis and St. Paul area. What they also found was these home layouts weren’t in-line with modern family needs. Their construction company, Jkath Design Build + Reinvent, specializes in keeping the charm of older homes, but transforms them into spaces conducive for every day needs.

Also, watch out for our next Behind the Business series featuring Jkath.

Follow @jkath_designbuild

Danny Wang – Danny Wang Design

Prepare to be wowed. Danny Wang’s Orange County, California-based firm offers both interior and exterior expertise. They’re all about crafting the perfect ambiance, so be sure to follow along if you like dramatic before and after photos.

Follow @dannywangdesign

Becki Owens

Enter the gold standard of interior design. Becki Owens has a keen eye – and her 1.6 million Instagram followers surely agree. From transforming interior spaces to building custom homes, her incredible work will fill your feed with some serious inspiration.

Follow @beckiowens

Jason and Gretchen Black – Artisan Signature Homes

He’s got a passion for custom builds, and she’s got a passion for design. Together, this husband-wife duo crafts dream home after dream home for the community of Louisville, Kentucky. Tune into their YouTube channel, Building a Better South, or head over to their Instagram pages for their chic designs.

Follow @artisansignaturehomes and @gretchenblack

Kate Campbell – Kate Builds

She runs her own renovation company, stars on several HGTV Canada series and speaks to young women who are considering entering the trades. Kate Campbell wears many hats and still manages to churn out creative, fresh follow-worthy content.

Follow @katebuilds

Zack Dettmore – Dettmore Home Improvements

Zack Dettmore is owner of Dettmore Home Improvements, a New Jersey team specializing in bathroom and kitchen renovations. Dettmore is a lifelong carpenter and renovator who prides himself on working efficiently. Follow along to learn his helpful tips and tricks posted right to his Instagram page.

Follow @dettmore101

Brendan O’Sullivan – Keystone Home Remodeling

An industry native who knows how to take any kitchen or bath and turn it into a masterpiece, Brendan O’Sullivan shares his project progress photos, inviting his more than 26K fans a peek at jobs in action. It’s an Instagram dreamland for any renovator who wants to see more than just the finished product.

Follow @thekeystonecarpenter

Shawn Van Dyke – Profit First Contractor

Your guy for navigating the business side of your craft. Shawn Van Dyke, author of “Profit First for Contractors,” shares expertise with his viewers on how to remain profitable in the construction business. His videos explain both simple and complex business concepts in a very relatable way.

Follow @profitfirstcontractor

Let’s get social

There are many more follow-worthy influencers. However, these 13 are a great start when it comes to connecting with some of construction’s best.

Don’t forget to also follow Buildertrend (@buildertrend) for the latest insights on project management and behind-the-scenes content.

We’d love to connect. If you want to learn more about our leading construction project management software, talk to a member of our team now.

With our top-rated tech backing your business, you may just be on your way to becoming the next influencer yourself.

About The Author

Sean Robinson

Sean Robinson Sean Robinson is a senior content marketing specialist at Buildertrend

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