Finding purpose and building relationships with Jeff Sawyer
On this episode of “The Building Code,” Tom and Paul are chatting with Jeff Sawyer of TruNORTH Construction in Hartford, Conn. Jeff and his business partner Matt Powers have been continually recognized for the work they do and the relationships they make with their mighty team of 11. A couple of their accolades include Best of Hartford Magazine 2019 and Remodeling’s Big 50 2019.
Tune in to the full episode to hear about how Jeff and his team have built impactful relationships and how they’re using these relationships to grow their business and make a difference in their community.
WHY DO YOU FOCUS ON RELATIONSHIPS?
We really love the interaction between our client, our trades and our suppliers. We love that part of the business and that’s what has driven and set the tone for our business. So, you know, everyone wants to focus on profit and what their quality of work is, which is part of it, but we really focus on developing relationships with out clients. When we get done with a job, we always say we’re going to end up being your friend, and we end up being friends with our clients. I think when you can create the relationship, almost a friendship, it helps you in the long run, but it also gives you a tremendous amount of referrals.
HOW DO YOU GET MOST OF YOUR REFERRALS?
We get nine out of our 10 leads from Facebook right now. Up here every town has their own local little Facebook group. And if you get one person you’ve done work from in there or someone says “I need to re-do my bathroom,” we get referrals that way, hands down, more than anything. So we spend our money and time and effort on Instagram and Facebook.
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