Meg & Co. Designer Homes: How Buildertrend University transformed operations
Discover how Meg & Co. Designer Homes broke through operational bottlenecks and unlocked scalable growth by going all-in at Buildertrend University – Buildertrend’s immersive, in-person experience designed to drive platform efficiency by reducing founder dependency.

For years, Meg & Co. Designer Homes grew steadily under founder Meg Billings, but operational strain rose alongside growth. Although the team had access to Buildertrend, adoption was inconsistent. Long-standing habits were difficult to change and too many day-to-day decisions required Meg’s direct involvement.
That’s when Meg decided to go all-in on Buildertrend University.
Why the team needed Buildertrend University
It helped Meg & Co. Designer Homes eliminate lost revenue by turning Buildertrend into a fully adopted system for documenting changes, protecting margins and maintaining real-time financial clarity.
“Sending my team to Buildertrend University changed everything,” said Meg Billings, Owner & Certified Master Builder at Meg & Co. Designer Homes. “They came home excited, took ownership of implementation and started driving improvements themselves instead of waiting for me to lead every change.”
Company name
Meg & Co. Designer Homes
Industry
Residential custom home builder
Location
Twin Falls, Idaho
Favorite feature
Schedule, request for Information (RFIs), job logs, financial tools
Ready to strengthen your business?

Who is Meg & Co. Designer Homes?
Meg & Co. Designer Homes is a residential design-build firm based in Twin Falls, Idaho, known for its meticulous attention to detail, client-centered experience and high-quality custom homes.
Founded in 2019 by Meg Billings, the company has quickly become a standout builder in the region, distinguished by its commitment to organization, transparency and exceptional craftsmanship.
While many builders operate with informal processes or siloed knowledge, Meg & Co. Designer Homes built its reputation on clearly defined roles, documented workflows and a disciplined approach to communication and project oversight.
Even before full optimizing technology, the company emphasized structure, accountability and detail. It laid the foundation for scalable systems once those processes were fully centralized in Buildertrend.

Identifying challenges head-on
For years, Meg had pursued operational improvements at Meg & Co. Designer Homes, but adoption consistently stalled. Most changes were introduced top-down, and while well-intentioned, they struggled to take hold.
The team lacked shared context, exposure to best practices and ownership in shaping how the system worked day to day. Without that broader perspective, even well-intentional process improvements failed to stick.
Communication gaps and onsite handoff issues
Day-to-day execution suffered from inconsistent communication. Schedules weren’t always updated in real time; onsite responsibilities didn’t reliably transfer between team members and critical checklist items were occasionally missed.
The result? Delays, rework and avoidable inefficiencies that compounded as the company grew.
Lost revenue from undocumented client changes
The costliest issue was undocumented client changes in the field. Without timely documentation and consistent workflows, revenue slipped through the cracks, compounding operational strain.
So when Meg brought a full team to Buildertrend University, it was a decision that fundamentally reshaped how the company operates.
A turning point: Buildertrend University
In fall 2024, Meg made a pivotal decision to bring a full team to Buildertrend University. Through hands-on training, peer collaboration, one-on-one coaching and direct access to Buildertrend experts, teams learn not just how to use the platform, but how to build durable processes, accountability and financial discipline around it.
That distinction matter. Instead of changes originating from Meg alone, her team was now in the room – learning alongside other builders, seeing real-world applications and asking questions specific to their roles. They returned energized aligned and ready to take ownership of implementation.
The impact of Buildertrend: Measurable improvements and workflow gains
A year after attending Buildertrend University, the impact is still evident in how Meg & Co. Designer Homes operates. Adoption is no longer forced; the team actively explores new features refines workflows and drives improvements without waiting for direction. Communication is tighter, schedules are reliable and accountability is shared across the organization.
The company is now consistently capturing revenue that previously went undocumented. Client changes are tracked, priced and communicated in real time, resulting in clearer financials and significantly greater confidence in job performance.
What began as a learning experience in the fall of 2024 has become a foundational shift in how the business runs – one that continues to shape growth, culture and execution today.
Quick look at Meg & Co.’s success with Buildertrend
- Change Orders and Job Costing
Meg & Co. Designer Homes uses Buildertrend’s Change Orders to document every client-initiated scope change as it happens in the field. Each change is priced, approved and automatically reflected in Job Costing, giving the team real-time visibility into project profitability and eliminating lost revenue. - Construction communication management
The team relies on Buildertrend’s RFI feature to manage pricing questions, scope clarification and field requests between project managers, office staff and trade partners. By routing communication through RFIs instead of texts or informal conversations, every decision is documented, traceable and tied directly to the project – reducing miscommunication and preventing costly errors. - Scheduling and task management
Buildertrend’s Scheduling and Task Management tools serve as a single source of truth for timelines and responsibilities. Schedules are reviewed and updated weekly, with clear ownership assigned across the team, creating consistent accountability and more predictable project execution. - Client Portal and financial Tools
Through Buildertrend’s Client Portal clients have real-time access to schedules, selections, change orders and financial updates. Meg’s team uses this transparency proactively, strengthening client confidence, reducing surprises and building trust throughout the build process.

How Buildertrend University unlocked Meg & Co. Designer Homes Success
Buildertrend University delivered exactly what Meg’s team needed: hands-on training, peer-led insights and real-world examples showing how top builders use Buildertrend to run high-performance operations.
Big breakthrough through bold conversations
While Buildertrend University sessions and demos were invaluable, Meg says the biggest breakthrough came through conversations with other builders. Hearing how others structured workflows, managed financials and maximized scheduling helped her team internalize the changes they needed to make on the job site and in the office.
“The peer conversations changed everything,” Meg said. “They helped us see how to transform our systems into something truly high performing.”
One-on-one coaching was another turning point, giving the team tailored guidance on the pain points they had struggled with for years.
By the time Meg’s team returned home from Buildertrend University, they weren’t just trained – they were inspired, invested, aligned and ready to own the system.
All -time Buildertrend University stats at a glance:
1500+
Companies trained
3,000+
Attendees
50
States
6
Countries
Success story: Award-winning results and transformative growth
One year after Buildertrend University, the transformation is unmistakable for Meg & Co. Designer Homes. With stronger systems, greater accountability and clear operational structure, Meg & Co. Designer Homes is performing at the strategic, disciplined and scalable level Meg envisioned.
Fully aligned and accountable team
Buildertrend University reshaped how the team collaborates. Daily Logs are updated frequently, schedules stay accurate and financials are transparent. Everyone understands their responsibilities. Accountability is no longer top-down – it’s shared across the company. This shift freed Meg from daily micromanagement and enabled her to focus on growth.
Parade of homes winner
Operational excellence translated directly into recognition. Meg & Co. Designer Homes won the Overall Judge’s Choice Award in the Luxury Division of the Parades of Homes – a milestone Meg credits to the structure and precision their Buildertrend-supported systems enabled.
“Buildertrend showcases exactly what our team is capable of delivering,” Meg said. “Buildertrend University elevated our systems, execution and our organization. Seeing the state recognize that was incredibly rewarding.”
Why? Because Meg says it helped them operate at the level they’ve dream aboutsince the early days of the company. And knowing how far they’ve come make that recognition especially meaningful.
Expanding into new markets with confidence
With dependable process and clear standards, Meg & Co. Designer Homes is expanding beyond Twin Falls into Sun Valley and Idaho Falls – two rapidly growing markets for luxury homes.
Previously, remote job sites felt risky. Today, with Buildertrend as the operational backbone, distance is no longer a constraint. The systems are strong. The team is aligned. Growth is accelerating.
Join us for Buildertrend University
Here’s what you can expect:
- Expert-led educational classes
- Networking opportunities
- Social activities
- Community groups
- 1:1 time with a Buildertrend expert
“If I could give one piece of advice to other builders considering Buildertrend University, it’s this: Bring your team,” Meg added.
Your company’s next level of growth starts with a stronger system, empowered by a fully aligned team. Join us for Buildertrend University and unlock what’s possible.

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