Behind the Business

construction2style Behind the Business: Crafting sanctuary spaces for their clients (Part 1 of 5)

Transforming Homes Into Sanctuary Spaces | Buildertrend

This week we bring you the first in a series highlighting construction2style, a design + build firm based in Minnesota. In this five-part feature, you’ll hear from husband-and-wife duo, Jamie and Morgan Molitor, who started their company over a decade ago with only the cash in their pockets. Follow along on their journey of starting a construction business from the ground up – and how Buildertrend helped them scale to become one of the top custom home builders and renovators in the area.

In 2012, Jamie and Morgan started construction2style with a shared passion for transforming homes into sanctuary spaces.

Jamie, equipped with a carpentry education and a dream of becoming a contractor and custom home builder, teamed up with Morgan, whose background in fashion merchandising and marketing provided a fresh perspective.

With their combined knowledge and skillsets, this husband-and-wife duo slowly built their construction empire in Minnesota with the help and support of their carefully curated team and cutting-edge software solutions.

Our team here at Buildertrend was lucky enough to capture their inspiring journey on camera as they took us behind the scenes of their business and day-to-day operations. Here’s their story.

From humble beginnings …

The Molitors’ journey began when Jamie revealed his first home renovation and DIY house flip to Morgan – his new girlfriend at the time – leaving her in awe of his talent and skill.

“I was blown away by his talent and his skillset, and he slowly started transforming this home. I was like, ‘We should start a blog called construction2style ’.”

Morgan Molitor

Co-founder and creative director

And it was then that construction2style came to be. What started as simple articles posted online, soon evolved into a thriving business, as people began reaching out to them for home remodels.

Despite starting the company with no external funding, Jamie and Morgan poured their sweat, blood and tears into their work, officially launching the design + build side of their company in 2015. Their story exemplifies the power of passion, dedication and collaboration in building something from the ground up.

To scaling their business …

Jamie and Morgan recognized the importance of innovation and support in propelling their business forward. The realization that they couldn’t do this alone led them to Buildertrend, a tool that revolutionized their operations.

With Buildertrend, Jamie found the freedom to step back from day-to-day tasks and focus on strategic business development alongside Morgan. Together, they established dedicated times to review goals, finances and other crucial aspects of their business, ensuring alignment and progress.

“With Buildertrend, Jamie’s been able to remove himself more from the day-to-day and work on our business with me,” Morgan said.

As they expanded their team, they sought out experts in various roles, enabling them to maximize usage of Buildertrend for their specific needs. This integration not only facilitated business growth but also afforded them more quality family time at home.

For Jamie and Morgan, Buildertrend has been more than just a software solution – it’s been a catalyst for success and work-life balance.

“I’m excited for all the new things we’re going to be able to do with our time, now that we don’t have to be spending all this time on documentation, follow ups, internal communication and cash flow.

Morgan Molitor

Co-founder and creative director

And crafting sanctuary spaces for their clients

The Molitors are big advocates of the idea that your home is more than just a physical structure – it’s a sanctuary for your mental well-being. And they strive to create spaces for their clients that speak to their personal needs and desires.

Creating sanctuary spaces within a home is essential for nurturing your mental health and promoting a sense of calm and tranquility amidst life’s chaos. Whether it’s a cozy reading nook bathed in natural light, or a serene bathroom retreat that feels like a spa, these sanctuary spaces offer a refuge from the stresses of daily life.

By intentionally designing homes to prioritize comfort, relaxation and positive energy, Jamie and Morgan create spaces that nurture the mental and emotional well-being of their clients, meanwhile they’re also using a tool that does the same for them.

If you’re not already using Buildertrend, schedule a demo with our team to see how we can add hours back to your day – so you can spend your time on what really matters.

Be sure to check back for the second installment of our Behind the Business series.

About The Author

Julia Thompson Headshot

Julia Thompson Julia Thompson is a copywriter at Buildertrend.