Lead Management Software
Capture and convert every opportunity before it slips away

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“The Email Marketing tool helps maintain that communication with the client automatically with a personal touch – and my sales team doesn’t have to do a thing.”
Jennifer Crompton
Office Manager at Todd Whittaker Drywall Inc.
2x
more annual sales*
5%
increase in annual revenue*
35%
year-over-year growth
*Source: State of Residential Construction Industry annual report comparing Buildertrend users vs. non-Buildertrend users
The tools you need to go from first contact to signed contract
CRM Hub
Convert more leads into jobs, faster. Capture every inquiry — entered manually, imported from Excel or pulled automatically from your website — and stay organized with projected sale dates and assigned reps.
Email marketing
Keep prospects warm with personalized campaigns using templated emails, segmented audiences and automation. Since it’s tied directly into the CRM, you’ll always have the right contact list on hand.
Proposals
Close faster with less back-and-forth. Create polished, professional proposals from customizable templates, then collect electronic signatures instantly.
Integrations with leading CRMs
Keep your pipeline organized by syncing seamlessly with leading CRMs like Salesforce, HubSpot and Pipedrive. That means no double entry – just streamlined sales tracking and faster follow-ups to close more deals.
Win the deal here then run the job on the same system. With Buildertrend, it all lives in the same place.
Frequently asked questions
Buildertrend’s lead management tools are just the first step in your project process. Your leads, proposals and email marketing all feed directly into the same system you use to estimate, budget, schedule and manage jobs. Once a deal closes, everything you’ve captured in the sales stage flows seamlessly into the build, eliminating double entry and lost details.
Yes. With instant access to leads, ready-to-go proposal templates and automated follow-up emails, you’ll respond faster and present yourself more professionally – making it easier to stand out from competitors and close deals before they go cold.
Yes, Buildertrend seamlessly integrates with CRMs like HubSpot, Salesforce and Pipedrive. This keeps your contacts, communications and lead data in sync, no matter where you’re working.
Yes, the CRM Hub, Proposals and Email Marketing features come standard with your Buildertrend subscription, so you can manage the entire sales-to-project lifecycle without paying for multiple separate tools.
Buildertrend’s sales tools save contractors time and money by streamlining the entire sales process in one place. Automated data entry, pre-built templates and connected workflows eliminate repetitive work and reduce errors. That means less time chasing details, fewer costly mistakes and more capacity to focus on high-value work that grows your business.
Unlike generic CRMs or piecemeal apps, Buildertrend’s lead management tools are part of an all-in-one platform built specifically for home builders, remodelers, speciality contractors and light commercial. Instead of stitching together software for leads, scheduling and financials, you get everything in one place – fully integrated, easy to use and tailored to the way construction businesses actually work.